Behavior-Based Safety (BBS): Reducing Workplace Accidents Through Psychology

Webinar Description

This 2-hour high-impact webinar explores the psychology behind workplace behaviors and how they influence safety performance. Traditional safety programs focus on rules and compliance—but BBS goes deeper. It reveals why people make unsafe choices, even when they know better.

Led by a senior EHS expert with nearly two decades of experience, this session shows you how to shift from blame to behavior, how to build systems that reward safe choices, and how to foster a culture where accountability and awareness become second nature. Learn how real safety transformation begins inside the mind.

If you're struggling with stagnant safety results, recurring incidents, or lack of engagement, this is the session your leadership team needs.

Webinar Benefits

• Understand the core principles of Behavior-Based Safety (BBS)

• Learn how to apply psychological strategies to reduce accidents

• Discover why traditional safety enforcement fails—and what works better

• Gain tools to observe, analyze, and influence frontline behavior

• Improve accountability and personal ownership of safety

• Learn how to implement a successful BBS program, even with resistance

• Access templates, behavior observation checklists, and coaching tips

Who Should Attend

• Safety and EHS Managers

• Plant Managers and Supervisors

• HR and Organizational Development Professionals

• Operations and Production Leaders

• Team Leaders and Safety Champions

• Anyone responsible for reducing workplace injuries and shaping culture

Why Choose GreenUp Academy?

• GreenUp Academy holds international recognition as a training provider accredited by Exemplar Global. Our training process has undergone rigorous auditing and certification by Exemplar Global, a global organization specializing in training, personnel, and consultancy certifications.

• GreenUp Academy is a proud North America partner of PECB. PECB is an international organization with numerous global accreditations. You can find more information about these recognitions here!

• Furthermore, our course instructor brings a wealth of experience spanning 19 years in the environmental, health, safety (EHS) and manufacturing fields.

• This diverse background includes national and international perspectives, operational insights, corporate knowledge, regulatory expertise, industrial exposure, consulting, auditing (both first, second, and third-party) and training. This wealth of experience enables the fusion and alignment of diverse viewpoints, resulting in the ability to address inquiries that companies may not even realize they need to ask.

Instructor Credentials (View your instructor’s profile)

• Director of EHS, Principal Consultant, Lead Instructor at GreenUp

• Chemical Engineer with EHS focus in B.S. and M.S.

• Exemplar Global Certified Lead Auditor

• Almost 2 decades of multi-faceted experience in the EHS and ISO world:

• Third party Registrar Lead Auditor

• Accreditation Body Witness Assessor

• Consulting & ISO Implementation

• Operations/Environmental Coordinator

• Regulator

• Corporate EHS

Refund Policy

Refunds will not be available starting one day before the webinar begins or from the moment the webinar materials and recording are made available, whichever comes first. It is the responsibility of each attendee to join the webinar at the correct starting time. If you have any questions, please contact us at: info@greenupconsultants.com